In 2025, it marked the sixth consecutive year Red Bull cooperated with Riot Games in the field of eSports. The two sides officially cooperated since 2019 for the LEC and VCT tournament in 2021. With this cooperation, Red Bull will still be a sponsor for the League of Legends and Valorant tournament of the EMEA area.
At the same time, Red Bull will continue to hold the right to name “Baron Power Play” (in the League of Legends match, every time a team won Baron). In addition, Red Bull cans will continue to appear on comments, competitions and for Riot Games's employees at Riot Games Arena, Berlin, Germany.
Meanwhile, with Valorant, Red Bull will hold the right to name “Clutch Moments” (the moment when the player won when he was the last person in a game). In addition to the broadcast, Red Bull revealed a plan to organize a series of community Valorant tournaments during 2025 and 2026, with detailed information that will be announced in the near future.
Riot Games commented that the relationship with Red Bull was “proud of cooperation” and “The desire to cooperate towards the upcoming attractive seasons”. In the near future, both LEC and VCT EMEA tournaments will start in the end of March. In which, VCT Emea will start on the night of March 26, and LEC will start from March 29.
